Case study

The Skinny Clinic

A suspended website was replaced with a responsive, mobile-first experience designed to recover visibility and patient inquiries.

The challenge

The Skinny Clinic was losing potential patient opportunities because its previous website had been suspended. With the digital front door unavailable, prospective patients could not reliably review services, understand the clinic's positioning or move toward an inquiry.

The redesign

We replaced the suspended site with a premium, responsive and mobile-friendly experience. The new design introduced cleaner navigation, stronger imagery, dynamic service presentation, a more user-friendly appointment path and analytics foundations through Google Analytics and Search Console.

Measured growth

Within the first weeks after launch, monthly website activity increased from roughly 100 visits to approximately 5,000—an increase of about 4,900%. The redesign restored visibility, improved the clinic's professional image and created a stronger foundation for patient inquiries and ongoing optimization.